Jewelry that makes you happy.

Simple outfits don't have to feel ordinary.
You want something beyond the usual.
But nothing too over the top.

Jewelry that fits effortlessly into your everyday style,
while adding a presence that's distinctly your own.

Designer

Keiko Maekawa

Keiko Maekawa studied art and design at The City College of New York, graduating summa cum laude with a Bachelor of Fine Arts (B.F.A.).
After returning to Japan, she studied jewelry making and founded HAPPY CAKE JEWELS in 2010.
Her designs have been featured in television dramas, magazines, and other media.

Best sellers


Just the Right Presence to Feel Like Yourself.

At HAPPY CAKE JEWELS,
we create jewelry that fits naturally into everyday life,
gently reminding you of what makes you unique
every time you wear it.

Not Too Sweet. Never Over the Top.

Ordinary isn't quite enough.
But pieces that are too bold can be hard to wear.

We bring a subtle twist
to familiar motifs and shapes,
creating designs that let you choose
what you truly love.

One Piece Makes the Outfit.

With a T-shirt, a shirt, or your favorite knitwear.
Jewelry that makes a statement
without overpowering your look.

Just one piece can bring a distinctive touch
to your everyday style.
Thoughtfully designed in Japan,
and delivered to you.

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